• The Ask

    To create and install a window display for Walsh Whiskey to promote their new Writers Tears Whiskey.

  • The Plan

    To design and build a window display that reflects the product, and to increase brand awareness by creating a unique and authentic window display.

  • The Result

    The window display successfully attracted passers-by who were stopping to look  at every elements and details of the décor. Writers Tears Whiskey’s sales increased, and Walsh Whiskey gained in brand awareness. The display was so successful that the brand decided to renew it twice in 2021.

  • The Client

    Walsh Whiskey